Gatorade has announced that it is discontinuing the Tiger-Woods-branded beverage namely “Tiger Focus“.
Gatorade (a division of PepsiCo Inc.) says that the decision to drop the drink was made before Woods’ minor car accident and the controversies of adultery allegations, the Associated Press reports.
“As reported last month, we decided several months ago to discontinue Gatorade Tiger Focus along with some other products to make room for our planned series of innovative products in 2010. We hope to share more about our 2010 plans soon,” Gatorade rep Jennifer Schmit said in a statement Tuesday.

Gatorade Tiger Focus
“We wish Tiger well as he recovers and look forward to seeing him on the course soon…Our partnership with Tiger continues.”, Gatorade mentioned.
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